Nike x Cactus Jack Launch | Houston, TX 2019
– Chief Creative Officer @ Limitless Creative –
This project was created to launch the Cactus Jack Air Force 1. The product uses materials from traditional workwear, natural tones of the outdoors, and comes together with surreal vibes of Astroworld. I led the team in concept creation, we designed this experience to directly correlate to the elements of the sneaker and pay homage to Travis Scott’s hometown.