Nike x ComplexCon | Long Beach, CA 2017
– Energy, Influencer & NBHD Brand Marketing Director @ Nike, North America –
This project was created as the global launch point for the AF-100 product collection. It hosted a range of Nike creatives, entertainers, athletes and collaborators. The concept also housed the history and heritage of the iconic Air Force 1 and enabled consumers to participate in the first-ever Nike Maker’s Studio (product re-creation experience). I led the cross-functional team from concept to reality.
